This category looks at ways you have developed or improved the way your customers’ interact with a specific product, website, or app, or with the overall experience they have with your company.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category look specifically at how you have developed the act of taking care of your customer's needs by innovating to deliver an enhanced professional, helpful, high-quality service.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an outstanding innovation in distribution.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks at ways you are providing specific types of customer with complete access to financial products and services, that are delivered in a responsible and sustainable way.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an outstanding innovation in the insurance industry only.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an outstanding innovation in the investment management industry.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks specifically at product and service innovation specific to mobile and online devices.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an outstanding innovation to an existing product or service, improving features or benefits. We define this innovation as Momentum (taking an existing product or service and improving it).

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an agency or consultancy who have proven to be a standout partner in helping organisations to drive innovation. A client can nominate their innovation partner, or an agency/consultancy can put themselves forward.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total. 

This category recognises a standout company or individual who have had significant impact on innovation in the UK financial services industry.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 250-words in total. 

This category recognises an outstanding innovation in marketing and communications, looking specifically at ways you have developed your marketing and communication activity for the overall benefit of the customer.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category recognises an outstanding innovative new product or service, bringing something entirely new to the market. We define this innovation as Disruption (a step change in a product or service or developing an entirely new category or approach).

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks specifically at innovations in technologies, processes and controls designed to protect systems, networks, programs, devices, data and individuals from cyber attacks, exploitation and fraud.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks specifically at innovative ways that you collect, analyze, present, and visualize data for the benefit of the customer.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks specifically at innovative policies, processes or practices that are enabling development your workforce and/or workplace for the long-term benefit of the consumer and employees.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.

This category looks specifically at innovation specific to the payments industry.

Please make sure you gain prior permission from anyone you will be discussing in your entry.

The word count for the entire entry should not be more than 1000-words in total.

Multiple entries into different categories are welcome: it is not necessary for each entry to be completely different, but please ensure that the answers to each question are appropriate in each category, and edit the text as necessary.

The activities that are being entered must have been launched or developed after 1 January 2019.