Brand Strategy
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category look specifically at the most effective activation of a brand strategy campaign.
Business to Business Campaign
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category looks specifically at the most effective use of a business to business campaign.
Content Marketing
Open to financial services organisations, creative agencies and technology providers, worldwide. You do not have to be a Member of The Forum to enter. Please note that the total word count for your entry must be no more than 1000 words.
This category looks at the most effective use of a content marketing campaign.
Data and Analytics
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter. Please note that the total word count for your entry must be no more than 1000 words.
This category look specifically at the most effective use of data and analytics for the benefit of the customer and/or the business.
Digital Marketing Campaign
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category look specifically at the most effective use of a digital marketing campaign.
ESG Strategy
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category looks at the most effective ESG strategy. We recognise that in today’s world ESG is a necessity rather than a “nice to have”. ESG should be demonstrated not just to customers and clients but built into the pillars of the organisation itself.
Integrated Campaign
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category looks specifically at the most effective use of an integrated marketing campaign, which may encompass social media and digital advertising, as well as more traditional formats such as television, print and outdoor.
International Campaign (Non-UK Marketing Activity)
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category looks at the most effective use of a non-UK marketing campaign.
New Product, Service or Innovation
Open to individuals and organisations worldwide. You do not have to be a Member of The Forum to enter. Please note that the total word count for your entry must be no more than 1000 words.
This category will reward the new product service or innovation that was launched in an effective and quantified manner, with a subsequent significant impact on the business or customer.
Public Relations
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category look specifically at the most effective use of a PR marketing campaign.
Social Media
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category celebrates the most effective social media campaign.
Sponsorship
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter. Please note that the total word count for your entry must be no more than 1000 words.
This category looks at the most effective use of sponsorship. We recognise that the benefits from sponsorship initiatives are softer, so we are happy to consider qualitative as well as quantitative information in questions 6 and 7.
Use of a Limited Budget (below £50K campaign spend)
Open to financial services organisations, Fintech companies and technology providers, worldwide. You do not have to be a Member of The Forum to enter.
Please note that the total word count for your entry must be no more than 1000 words.
This category looks specifically at the most effective campaign produced on a limited budget (below £50k campaign spend)
Agency of the Year
We’re looking to recognise and reward agencies doing exceptional work in the financial services sector. What made you the stand-out agency in recent years?
How are you driving excellence for the future? Entries are free for this category.
Initial judging will be completed by our Awards panel, with the final selection being made by our Online Membership community.
Marketer of the Year
This category recognises exceptional senior marketing leaders in the financial services industry. Initial judging will be completed by an industry panel.
Voting to select the overall winner will completed by Members of The Financial Services Forum community.
All nominations will be asked to approve their involvement and may be asked to provide additional material to support the judging process.
Young Marketer of the Year
Initial judging will be completed by an industry panel. Voting to select the overall winner will completed by Members of The Financial Services Forum community.
This category recognises a rising star within the financial services industry, who is showing signs of being an exceptional and innovative marketer.
Those nominated must be under 30 years of age on 31 December 2021.