The debate around Martech is integral for the future of the business strategy.

The fundamentals of marketing are still the same within marketing teams, but innovative technologies and AI are influencing the changing shift in team dynamics and working patterns.

Technologies are not solely for the use of one member of staff but for the wider members of the teams. How can businesses adopt the use of tech within the wider scope of the departments?

This half-day event will involve four separate workshops covering separate subject areas and focus on how marketers can harness tech to tackle challenges in an increasingly digital market.

Areas include social listening, data capture and analytics, platform integration, content personalisation and customer mapping.

This is an interactive half day conference where you can take part in the conversation with the tech experts and your peers to fully understand the market and take solutions away that will transform your business approach.

Join us on 7 July 2022 at The Institute of Chartered Accountants, 1 Moorgate Place. EC2R 6EA from 09:00-13:00