Kirsten Burt
Head of B2B & Private Wealth Marketing
RBC
Kirsten is a wealth management leader, having held several senior roles across the industry and advising numerous leading firms in the past 20 years.
Kirsten has also been involved in many of the major acquisitions and rebrands of European wealth management brands over her career. She is currently the Head of B2B Marketing at RBC Wealth Management Europe, which brings together the global private bank RBC, with the prominent UK wealth manager Brewin Dolphin. She speaks widely on the topics of female executive leadership, empowering female investors, as well as sustainable and impact investing.
From 2019 – 2024 Kirsten led a strategic marketing consultancy based in London focusing on financial education, sustainable investing, and U/HNW investors. She has a particular interest in helping empower female investors, having launched the global female customer program at UBS. She worked extensively in the areas of sustainability, impact investing and philanthropy, including creating a sustainability and ESG investing marketing strategy for Coutts Private Bank and JP Morgan Asset & Wealth Management. As an American citizen abroad, she works extensively with firms that will serve the complex needs of American professionals in the UK.
Prior to founding her consultancy in 2019, Kirsten she was Head of Marketing and sat on the Management Committee of UBS Wealth Management in the UK & Jersey for six years. Prior to UBS she held senior marketing roles at Standard Chartered, Citibank and American Express.
Kirsten is a passionate internationalist. She holds a BS in Marketing from Boston College, and an MBA in International Management from the Thunderbird School of Global Management. She has served on the Thunderbird Global Alumni Network Board and currently sits on the Board of Cultural Vistas an international student and professional exchange organisation based in Washington DC and Berlin.