We invite the winners from The Forum’s 2025 Awards for Marketing Effectiveness to return to present their case studies and share the insights and strategies which impressed the judges.

Smart metrics and a tangible contribution to real business performance remain what distinguishes genuine marketing effectiveness, and this year’s case studies provide a great example of how this can be achieved.

With presentations from both B2B and consumer campaigns, these will serve as a great source of inspiration, whether you’re looking to enter 2026’s awards or just looking to improve your own financial services marketing.

Disclaimer: As required by the venue, all attendees of the Awards for Marketing Effectiveness Showcase must present a valid photo ID to gain entry. Attendance will not be permitted without proper identification. By registering, you acknowledge and agree to comply with this requirement.

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